Always Put the Cart Before the Horse

Last week, I posted about the search for the silver bullet, summarizing the idea that people and organzations often spend time seeking the magic solution instead of facing their fear of the metaphorical werewolf and spending time understanding the problem.

What if you don’t try to find the silver bullet, but the silver bullet finds you? What if a Eureka moment strikes you while in a conversation, at a conference, in a tweetchat – how do you know if it’s the right solution for the issues at hand?

When it comes to making a decision about the solution, my advice would be: always put the cart before the horse.

Some may read this advice and think, “Tony…are you sure you know how the saying goes?”


The old saying actually goes, “Don’t put the cart before the horse.” I get the intended meaning, to conjure the image above of a cart being placed in front of a horse in space. Putting a cart before a horse in space obviously doesn’t make much sense, since the horse is meant to pull the cart along a path.

What I am suggesting, however, is that we always put the cart before the horse in time.

When it comes to decision-making, always make sure you first understand what you’re trying to pull before you decide how you’re going to pull it. Run across an idea for a new technology? Consider the size and scope of the change you are hoping to make, and ask yourself if this technology is up to the task. Does it fit your needs? Is it the right-sized horse for the cart? Is it aligned to the mission of the organization looking to move the cart forward?

Once you’re ready to start pulling, then put the horse up front and center. Just recognized that the goal is not to have the best, strongest, fastest horses – it’s to have the right horses to move the carts that carry the organization. You’ll only know you have the right horse if you understand the size and shape of the cart (and the cargo inside of it).

A friend of mine hates idioms. She said once that she never uses them, because she doesn’t know their etymology and what they actually mean. I happen to love idioms, for the exact same reason. Often born from a bygone era, these idioms can give us a window into understanding ourselves, if we take the time to wrestle with them.

Through shared stories, we learn about how to approach similar issues in the future. Share your stories: when have you experienced considering the cart (and the cargo inside) before choosing the horse? What were the results?

One thought on “Always Put the Cart Before the Horse

  1. Loved the message here. I just spent tine with a business associate explaining this concept.
    I am going to share it with her. Thank you for the powerful message and the illustration.

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